Original Poster, Bernard Villemot, Perrier, Sparkling Mineral Water, Drink, Bottle, Boat, Sea, Sailboat, Wave, Hokusai, c.1980

Artist: Bernard Villemot (1911 – 1989)
Title: Perrier
Date: circa 1980
Dimensions (lxh): 62,8 x 49,2 cm
Materials and techniques: Color lithograph on paper
Marouflage: yes
Condition: A (Refers to a poster in very good condition. The colors are fresh and there is little or no paper loss. If there are imperfections they are marginal and imperceptible)

Further information :
Bernard Villemot (1911–1989) was a renowned French graphic designer, best known for his iconic and vibrant advertising posters. His work became synonymous with mid-XNUMXth-century French poster art, characterized by bold colors, elegant simplicity, and striking compositions.

Villemot's posters often celebrated lifestyle themes, ranging from travel to drinks, and his style combines modernist influences with a playful and engaging aesthetic.

Poster created by Bernard Villemot to promote the Perrier sparkling mineral water brand.

Against a vibrant orange backdrop, a stylized maritime scene captures the eye: a sailboat cuts through giant waves, whose shapes and colors (navy blue and electric blue) recall Hokusai's famous print of The Great Wave off Kanagawa. But here, the power of the wave is reinterpreted in a pop and geometric style, with the boat's sails transformed into giant Perrier bottles, sporting their iconic label.

The poster celebrates the brand's vibrancy, freshness, and boldness, while playing with graphic design codes and cultural references. Villemot displays his signature style: fluid lines, bright blocks of color, and dynamic silhouettes.
—
MOUFFLET – Paris Fine Arts

The gallery specializes in collectible prints and posters. Since 1970 we have been offering our expertise to our international clientele of amateurs, collectors and museums. We guarantee the authenticity of all our items.

Payment: We accept PayPal and major credit cards.

Return and refund conditions: 14 days.

Handling: We take great care in packaging and shipping your purchase. We use extra thick cardboard shipping tubes that are approved by FedEx.

Shipping: Shipping is free. We ship worldwide with FedEx International Priority. Delivery is usually 1-3 business days. A tracking number is provided to track the shipment online.

Attention International Buyers: Please Note that import duties, taxes, and charges are not included in the item price or shipping cost. These charges are the buyer's responsibility. Please check with your country's customs office to determine what these additional costs will be prior to bidding or buying.