Original Poster, Hervé Morvan, Bendix, Alufroid, Household Appliances, Refrigerator, Fridge, Fridge, Cold, Fruits, Vegetables, Bottle, Glove, Ice, Snow, Snowflakes, c.1960

Artist: Hervé Morvan (1917 – 1980)
Title: Bendix – Alufroid
Date: circa 1960
Dimensions (lxh): 111 x 153 cm
Printer: BEDOS et Cie – PRINTERS 14 Av.F. Faure – PARIS
Materials and techniques: color lithograph on paper
Marouflage: yes
Condition: A (Refers to a poster in very good condition. The colors are fresh and there is little or no paper loss. If there are imperfections they are marginal and imperceptible)
—
Additional information:
Hervé Morvan (1917-1980) was a French poster artist and illustrator, renowned for his colorful and refined advertising posters, creating iconic visuals that combined humor and simplicity. His work, often compared to that of Raymond Savignac, marked the evolution of XNUMXth-century advertising design.

Trained at the École supérieure des arts appliqués Duperré in Paris where he learned to master mural art, frescoes and stained glass, Hervé Morvan chose to turn to advertising illustration. His first poster was printed in 1942. Author of more than 150 film posters, he is also responsible for images for Gévéor wine, Gitanes cigarettes, Kelton watches, etc. He is the author of the stylized versions of the head of the Senegalese rifleman Banania, produced in the 1950s.

Like other poster artists of this period such as Villemot and Savignac, Morvan was inspired by the work of Cassandre, Loupot and Carlu.

Poster promoting the Bendix refrigerator brand.

“10-year warranty, aluminum tank and compressor”
—
MOUFFLET – Paris Fine Arts

The gallery specializes in collectible prints and posters. Since 1970 we have been offering our expertise to our international clientele of amateurs, collectors and museums. We guarantee the authenticity of all our items.

Payment: We accept PayPal and major credit cards.

Return and refund conditions: 14 days.

Handling: We take great care in packaging and shipping your purchase. We use extra thick cardboard shipping tubes that are approved by FedEx.

Shipping: Shipping is free. We ship worldwide with FedEx International Priority. Delivery is usually 1-3 business days. A tracking number is provided to track the shipment online.

Attention International Buyers: Please Note that import duties, taxes, and charges are not included in the item price or shipping cost. These charges are the buyer's responsibility. Please check with your country's customs office to determine what these additional costs will be prior to bidding or buying.